Independent creative direction & strategyLos Angeles / Des Moines / Everywhere

Culture,
consciousness &
creative expression.

Creative direction, visual storytelling, and thoughtful experiences at the intersection of lifestyle, wellness, and culture.

About

A little about me

Part intuition.
Part intention.

I'm a creative director and multidisciplinary marketer working at the intersection of lifestyle, wellness, culture, and human connection.

With an instinct for storytelling and an appreciation for aesthetics, I'm drawn to the people, places, and ideas that shape how we live. My work spans hospitality, fashion, wellness, and experiential design—always with an eye toward creating something meaningful.

Equal parts intuitive and strategic, I translate what makes a brand distinct into experiences people can see, feel, and connect with.

Beyond my work, I'm endlessly curious about consciousness, emerging technology, and our evolving relationship with the world we're creating.

Explore my background
A POINT OF VIEW

Drawn to what makes us feel something.

Beautiful spaces. Thoughtful rituals. Emerging ideas. Human connection. The intersection of the material world and everything we can't quite explain.

Selected work

Good work.
Good people.

Selected work across lifestyle, wellness, hospitality, fashion, and culture. Different disciplines, connected by a shared curiosity for the human experience.

Additional collaborations span independent restaurants, retail, wellness, arts, and lifestyle brands.

good burt
media.
The studio / Established 2020

Independent by design.
Connected by nature.

Good Burt Media is my boutique creative and marketing studio. We bring thoughtful strategy, original ideas, and a collaborative spirit to brands in motion—from their first identity to their next chapter.

Work with the studio
Expertise

What I bring
to the table.

Brand strategy & positioning

Creative direction & storytelling

Photography & Videography

Digital & social marketing

Experiential marketing & events

Web, content & campaigns

Fractional marketing leadership

The journey

Experience &
Exploration

2019 — Present

Founder & Creative Director

Good Burt Media (formerly Burt Management Studios)

Began freelancing in brand events and social media in 2019 while still working in hospitality; grew that independent creative practice into Good Burt Media.
2019 — 2021

Director of Events & Catering

St. Kilda / Temple for Performing Arts

Hospitality leadership, large-scale event production, team operations, and client experience.
2016 — 2019

Hospitality & Events Management

Two Rivers Hospitality Group

Event planning, guest experience, operations, and relationship management.

Professional development includes content marketing and hospitality management studies.

INDEPENDENT PRACTICE & EXPLORATION

A life of curiosity.

Creative pursuits, independent studies, and conversations that extend beyond the traditional boundaries of my work.

ART & DESIGN

motherstone

Founder · Jewelry Designer · Maker

An independent creative practice exploring adornment, materiality, symbolism, and the relationship between objects and personal expression. Original, small-batch jewelry combining natural stones, mixed metals, and found materials.

motherstone on Instagram
Handcrafted motherstone necklaces with colorful beads, mixed-metal chains, and natural stone pendants on a pale blue background
Original jewelry designs

CONSCIOUSNESS & PHILOSOPHY

School of Metaphysics

Independent Study · Metaphysics & Consciousness

An ongoing exploration of consciousness, perception, philosophy, and the relationship between the inner and outer worlds.

Panel discussion at Athene's Black & Brown Summit, with a speaker holding a microphone beside a fellow panelist

SPEAKING & THOUGHT LEADERSHIP

Athene's Black & Brown Summit

Panel Speaker · AI & Small Business

Led a discussion with three business owners examining the opportunities, challenges, and evolving role of artificial intelligence in small business.

CONVERSATIONS & EMERGING TECHNOLOGY

AI Interview Series

Independent Editorial Exploration · Interviewer

An exploration of artificial intelligence through conversations with leaders and thinkers, examining its cultural implications and the evolving relationship between technology and humanity.

Listen on Spotify
AI Interview Series cover featuring a tiger on a sofa and the title Carl Jung, Archetypes & the Future of AI
Get in touch

Have a good idea?

Let's make
something matter.

sarah@burtmgmt.com
Available for creative leadership, collaborations & select studio projects.Back to top